Study: Consumers are more likely to choose a plant-based meat substitute when the restaurant’s advertising highlights the social benefits of doing so rather than its taste. Researchers also found that showcasing the social costs of meat consumption also leads to a preference for plant-based “meats.”
Posted: 2021-05-09 06:56:24.057992
Why is this article worth reading?
top link on r/science
View the article
Must be logged in to view comments and questions.